Picture this. A gaggle of befuddled, disoriented people wearing next to nothing, “fashion-victim-style” on Regent Street at 7AM in the morning, on one of the coldest days we’ve seen in months. Was I soberly judging a group of girls after a night out? Read more
Tagged h&M
Fashion Night Out
THERE’S just under 24 hours to go until Fashion Night Out transforms the capital’s streets into a haven of beautifying, customising and of course, shopping. Whilst it has been put on “hiatus” in the United States, all you Londoners, and not-so Londoners, can continue to shop til you drop with meagre discounts- or just take advantage of the freebies. Because who doesn’t like freebies?
It’s the one night where fashion industry wannabes get treated like VIPS, or at least like they are a part of the impenetrable fashion community. It’s time to get “off yer trolley” at the Marks & Spencer Prosecco Bar and drunkenly pay £765 for a customised Longchamp bag. Who says they aren’t unique enough already? Oh, and you can get a custom keyring from Aspinal of London to go with your bag for just £45!
Apart from that there are at least some insightful events happening. Anthropologie are doing a custom jewellery masterclass for £20 where you can cast jewels in silver or English pewter and take them home. H&M are giving away personalised tote bags with every £20 purchase too, but that’s if you can get around the shop before you are forced to leave through the barrage of One Direction and Will.I.Am blared by the DJ.